Tag Archives: Great Schlep

Great Schlep Redux (Grandpa Style)

Ok, Sarah’s not in it so it’s not directly relevant to Sarah Silverman Online. But the “Call Your Zeyde” pro-Obama video that went up 10/31/12 is so clearly a 2012 resurrection of her “Great Schlep” concept, that it will be … Continue reading

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Rochkind tells Granholm Sarah’s PSAs sell

Although this 2m52s video interview (9/28/12) is not worth watching overall, Chad Rochkind, a member of the creative team behind Sarah’s “Great Schlep” PSA, does assert this about the effectiveness of that campaign: We do know that in 2008 the first Great Schlep  video … Continue reading

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